What is Social Media Marketing?
What is Social Media Marketing (SMM) – It’s one of the best online ways to promote or viral any Brand, Service or anything in Social Media Sites. Such as Facebook, Linkedin, Twitter etc.
It’s one of the simple way to define Social Media Marketing– Marketing of anything with Social Media platforms. It’s the main definition but there are unlimited different-different ways of marketing & ways of succeeding. You can use it to gain brand awareness, build an online following, run ads, and much more.
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| What is Social Media Marketing(SMM)? |
Today more than 3.196 billion people use the Social Media platform worldwide.
Internet users have around five social media accounts each. People are hungry for social media content. And they want a healthy balance of the news, tips, and visuals offered across different channels. This gives you a ton of options to reach new customers.
$40 billion was spent on social media ads in 2016. Or twice the GDP of Iceland. Businesses wouldn’t be dropping that kind of cash if it wasn’t working.
Social Media Challenging point you should know –
- It’s crowded – Over 20,000 business accounts are created every single day on Facebook. Over 500 million tweets are sent daily. And an estimated 71% of US businesses are on Instagram in 2018, which is up from 48% in 2016.
- Organic social media reach is dead
- The algorithms keep changing
- Platform overload
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